The aesthetics of music videos

Do you experience music videos as works of art? Do you perceive the music videos less as works of art when musicians are senders versus visual artists? And what thoughts lie behind a musician’s choice to make a music video today?

On Friday 6 January musician iomfro and dancer Ida Hørlyck visit Kunsthal Charlottenborg. iomfro, artist alias for musician and songwriter Alma Kjær Agergaard, and Ida Hørlyck, iomfro’s dancer and visual collaboration partner, will join for a conversation about music videos as works of art based on iomfro’s own practice and visual universe.

iomfro’s music videos exist in a pastel-coloured, youthful universe and appear in everything from a swimming pool, candy shop, creative space, shawarma bar and youth room, where dancer Ida Hørlyck figures with a lively and redemptive dance that, in combination with lyrics and music, has created a characteristic expression of iomfro’s videos.

The conversation will revolve around the aesthetics of music videos with a focus on iomfro’s visuality as a large part of her work, both in music videos and at concerts, and what function music videos as well as dance and performance have for the music experience and the textual universe. The talk ends with a performative element to make the visuality present to the audience.

The event will be in Danish and the admission is free.